Downtown Music Service announced Monday (February 27) that it has entered into a global distribution, creative marketing and sync licensing deal with Nathanael Cano’s record imprint, Los CT. The label’s current roster includes Gabito Ballesteros, Alejandro Buelna and Tyan G. more.
Under the deal, Downtown Music Services will be responsible for all aspects of Los CT’s global distribution, creative marketing and synchronization. This includes giving listeners access to new music releases, ensuring strategic marketing and synchronization opportunities, and making Los CT artist releases available on all major digital streaming platforms. will be
Cano launched Los CT last year amid a public dispute with his former label, Rancho Humilde, as an opportunity to continue expanding the Mexican musical style he’s been actively internationalizing. .
In a press release, Kano said, “I’ve always been very happy to work with the people who have supported me from the beginning.” I am truly grateful to have this opportunity and look forward to continuing to do my best with the Downtown Music Services team.”
Vice President of Downtown Music Services for A&R Latin, Ray Tapiaworking with Kano’s manager, Ramon Emilio Hernandez to realize this partnership.Downtown Music Service, a subsidiary of Downtown Music Holdings provides bespoke distribution, publication management, creative marketing and financial solutions for entrepreneurial creators and their partners.
Tapia said, “We are delighted to partner with Nathanael Cano and the Los CT record label team. Mexico’s music scene is booming with more and more collaborations and an increasing number of artists attracting millions of listeners each month. , is undergoing a transformation.The genre remains one of the most independent, and I am very excited to have the opportunity to contribute to its success.Animo!”
“We’ve been working on this for a minute,” Hernández said. “There is a tremendous amount of promising talent in this space and I am looking forward to working with some of these artists and the team at Downtown Music. We understood our goals.”
This year, Cano achieved three entries on the Billboard Global 200 chart. Among them is her ‘AMG’ with Gabito Bastelleros and Peso Pluma, which scored her No. 35 in the tally. It has also recorded her two entries on the Billboard Hot 100.